Mutate transforms any business idea into a structured strategy — with 5 frameworks, 7 mutation vectors, and an investor panel simulation. All in one place. Persistent. Visual.
Not a chatbot. A strategy operating system.
5 free analyses — no credit card required
The difference
You can. But here's what you'll be missing every single time.
The raw AI is the engine. Mutate is the cockpit. Structure, memory, and evolution — built on top of Claude.
Visualization
Process
One sentence or a paragraph. Mutate interprets it and generates a full strategy — no prompting required.
BMC, Porter's Five Forces, SWOT, CAME and a scored market assessment — all in seconds, all in one view.
Apply any of 7 strategic mutations. Each creates a new node. Your idea evolves as a navigable graph.
Analysis
Every node you generate produces all of these. No extra prompts.
9-block breakdown of value, channels, revenue, and costs.
Competitive landscape: rivalry, entrants, substitutes, buyer and supplier power.
Internal and external factors mapped and colour-coded.
Correct, adapt, maintain, explore — a prioritised action plan.
TAM/SAM/SOM estimates and a 0–10 composite market score.
Simulate reactions from a champion, a skeptic and a critic.
Mutations
One click per mutation. Each creates a new branch. Explore every direction without losing where you started.
Mutate simulates three investor archetypes — a champion who sees the upside, a skeptic who needs convincing, and a critic who challenges the fundamentals. Each gives you their thesis, their concern, and the question they'd ask you in the room.
“This market timing is perfect — I'd want to lead this round.”
“Interesting. Show me 6 months of traction and we can talk.”
“The defensibility story just isn't there yet.”
Pricing
Write any idea. Get a full strategy in seconds. Then evolve it.